{"id":17434,"date":"2014-12-16T13:16:32","date_gmt":"2014-12-16T18:16:32","guid":{"rendered":"http:\/\/therapytoronto.ca\/news\/?p=17434"},"modified":"2014-12-18T13:20:20","modified_gmt":"2014-12-18T18:20:20","slug":"athletes-perform-better-when-exposed-to-subliminal-cues","status":"publish","type":"post","link":"https:\/\/therapytoronto.ca\/news\/2014\/12\/athletes-perform-better-when-exposed-to-subliminal-cues\/","title":{"rendered":"Athletes perform better when exposed to subliminal cues"},"content":{"rendered":"<p>From the University of Kent media release:<\/p>\n<blockquote><p><a href=\"http:\/\/therapytoronto.ca\/news\/wp-content\/uploads\/2013\/06\/athlete-on-track.jpg\"><img loading=\"lazy\" class=\"alignright size-full wp-image-14007\" alt=\"athlete on track\" src=\"http:\/\/therapytoronto.ca\/news\/wp-content\/uploads\/2013\/06\/athlete-on-track.jpg\" width=\"212\" height=\"290\" \/><\/a>Subliminal visual cues are words, pictures or symbols which are <strong>unidentifiable in someone&#8217;s conscious<\/strong>.<\/p>\n<p>Conducted by Professor Samuele Marcora in collaboration with colleagues at Bangor University, the research discovered that <strong>athletes undergoing endurance exercise who were presented with positive subliminal cues, such as action-related words, including &#8216;go&#8217; and &#8216;energy&#8217;, or were shown happy faces, were able to exercise significantly longer<\/strong> compared to those who were shown sad faces or inaction words.<\/p>\n<p>The words and faces appeared on a digital screen &#8212; <strong>placed in front of the athlete &#8212; for less than 0.02 seconds and were masked by other visuals<\/strong>, meaning they were unidentifiable to the participant&#8217;s conscious.<\/p>\n<p>This research is the first to demonstrate that subliminal visual cues can directly affect performance during exercise. Additionally, it confirms that <strong>the perception of how much effort someone thinks they are using can be altered during exercise<\/strong>. This can then have a knock-on effect on their overall endurance capacity.<\/p>\n<p>Professor Marcora is currently exploring ways in which <strong>this research could open up new possibilities for athletes to improve their performance during competitions by using technology<\/strong>, such as &#8216;smart glasses&#8217;, to provide positive subliminal cues.<\/p><\/blockquote>\n<p>&#8216;Non-conscious visual cues related to affect and action alter perception of effort and endurance performance&#8217; (Samuele M. Marcora, University of Kent, School of Sport and Exercise Sciences; Anthony W. Blanchfield and James Hardy, Bangor University) is published in <em>Frontiers in Human Neuroscience<\/em>.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>From the University of Kent media release: Subliminal visual cues are words, pictures or symbols which are unidentifiable in someone&#8217;s conscious. Conducted by Professor Samuele Marcora in collaboration with colleagues&#8230; <a class=\"read-more-link\" href=\"https:\/\/therapytoronto.ca\/news\/2014\/12\/athletes-perform-better-when-exposed-to-subliminal-cues\/\">Read more &raquo;<\/a><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[337,319,351,60],"tags":[],"_links":{"self":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts\/17434"}],"collection":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/comments?post=17434"}],"version-history":[{"count":1,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts\/17434\/revisions"}],"predecessor-version":[{"id":17437,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts\/17434\/revisions\/17437"}],"wp:attachment":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/media?parent=17434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/categories?post=17434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/tags?post=17434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}