Researchers, led by Dr Boyland from the University’s Institute of Psychology, Health & Society, reviewed and analysed 22 separate studies that had examined the impact of acute, experimental unhealthy food advertising exposure on food consumption<\/strong>. The studies included had exposed children and\/or adults to unhealthy food advertising on the television or Internet, measured how much they ate, and compared this to the amount people ate without food advertising.<\/p>\n The analysis showed that unhealthy food advertising exposure significantly increased food consumption in children, but not adults<\/strong>. Television and Internet advertising were equally impactful.<\/p>\n Dr Boyland, said: “Through our analysis of these published studies I have shown that food advertising doesn’t just affect brand preference — it drives consumption<\/strong>. Given that almost all children in Westernised societies are exposed to large amounts of unhealthy food advertising on a daily basis this is a real concern.<\/p>\n “Small, but cumulative increases in energy intake have resulted in the current global childhood obesity epidemic and food marketing plays a critical role in this. We have also shown that the effects are not confined to TV advertising; online marketing by food and beverage brands is now well established and has a similar impact<\/strong>.<\/p>\n “On the basis of these findings, recommendations for enacting environmental strategies and policy options to reduce children’s exposure to food advertising are evidence-based and warranted<\/strong>.”<\/p>\n<\/div>\n<\/blockquote>\n The study has been published in The American Journal of Clinical Nutrition<\/em>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":" From the University of Liverpool\u00a0media release: New research by University of Liverpool health expert Dr Emma Boyland has confirmed that unhealthy food advertising does increase food intake in children. Researchers,… Read more »<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[339,95],"tags":[96,208,73,385,98],"_links":{"self":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts\/18697"}],"collection":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/comments?post=18697"}],"version-history":[{"count":2,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts\/18697\/revisions"}],"predecessor-version":[{"id":18727,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/posts\/18697\/revisions\/18727"}],"wp:attachment":[{"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/media?parent=18697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/categories?post=18697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/therapytoronto.ca\/news\/wp-json\/wp\/v2\/tags?post=18697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"sharing](\"http:\/\/therapytoronto.ca\/news\/wp-content\/uploads\/2013\/01\/children_cookies.jpg\")
<\/a>New research by University of Liverpool health expert Dr Emma Boyland has confirmed that unhealthy food advertising does increase food intake in children<\/strong>.<\/p>\n