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Study examines reasons for brand affinity and aversion

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From the USC Marshall School of Business press release via EurekAlert!: Why do brands such as Manchester United and Apple capture hearts and minds? When consumers feel a strong emotional attachment to a brand, there… 

Study examines habits, motivations of burglars

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From the UNC Charlotte press release via ScienceDaily: One way to understand what motivates and deters burglars is to ask them. UNC Charlotte researcher Joseph Kuhns from the Department of Criminal Justice and Criminology did… 

Study links PTSD to higher risk of type 2 diabetes

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From the Helmholtz Zentrum München press release via AlphaGalileo: The presence of posttraumatic stress disorder is significantly associated with the development of type 2 diabetes. This is the finding of scientists from the Helmholtz Zentrum…