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Study finds free product returns positively impact future sales

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From the Washington and Lee University press release via Newswise: Contrary to economic research that suggested tougher return policies, a new study published in the September issue of the Journal of Marketing strongly recommends a… 

Study explores physiological, behavioural responses to gambling

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From the Springer Science+Business Media press release via ScienceDaily: A new study provides evidence that gamblers interpret near-misses as frustrating losses rather than near-wins. This frustration stimulates the reward systems in the brain to promote… 

Study looks at gender differences in emoticon use

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From the Rice University press release via ScienceDaily: Women are twice as likely as men to use emoticons in text messages, according to a new study from Rice University. Emoticons are graphic symbols that use… 

Study examines benefits of natural playgrounds

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From the University of Tennessee at Knoxville press release via ScienceDaily: Children who play on playgrounds that incorporate natural elements like logs and flowers tend to be more active than those who play on traditional…