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Study suggests longer ads evoke stronger emotions

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From the Elhuyar Fundazioa press release via EurekAlert!: What effect does a TV advert have on a viewer? How does it bring about a change in their knowledge, emotions or intentions? These questions have existed… 

Study suggests stress influences disease via inflammation

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From the Carnegie Mellon University press release: Stress wreaks havoc on the mind and body. For example, psychological stress is associated with greater risk for depression, heart disease and infectious diseases. But, until now, it… 

Study looks at stress-related health issues of caregivers

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From the Northumbria University press release via AlphaGalileo: Parents of children with autism are more likely to get common ailments such as colds, coughs and headaches as a direct result of the increased stresses linked… 

Study suggests visualization may help golfers to putt

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From the Purdue University press release: Golfers looking to improve their putting may find an advantage in visualizing the hole as bigger, according to a new study from Purdue University. “People in our study made…