From the University of Chicago Press Journals press release via EurekAlert!: Consumers respond more favorably to advertising when the placement of product images is consistent with the way they visualize time, according to a new…
From the Cornell University press release via EurekAlert!: It is possible to tell who a person is thinking about by analyzing images of his or her brain. Our mental models of people produce unique patterns…
From the University of Amsterdam press release via MedicalXpress: Psychologists at the University of Amsterdam (UvA) have discovered that changes in patterns of brain activity during fearful experiences predict whether a long-term fear memory is…
From the University of Chicago Press Journals press release via EurekAlert!: Emotional appeals could be more effective than celebrities when promoting products related to a consumer’s identity, according to a new study in the Journal…
From the University of Chicago Press Journals press release via EurekAlert!: Encouraging consumers to feel ownership of products they haven’t yet purchased can backfire because consumers tend to see themselves in the products they own,…
From the Queen’s University press release via MedicalXpress: Advanced neuroimaging techniques are giving researchers new insight into how the human brain plans and controls limb movements. This advance could one day lead to new understanding…
From the Goldsmiths, University of London press release via MedicalXpress: Some people do not learn from their mistakes because of the way their brain works, according to research led by an academic at Goldsmiths, University…
From the University of Copenhagen press release via ScienceDaily: A marathon runner approaches the finishing line, but suddenly the sweaty athlete collapses to the ground. Everyone probably assumes that this is because he has expended…
From the Loughborough University press release via HealthCanal: According to a new pilot study, published today, 28 February, in IOP Publishing’s Journal of Breath Research, there are six markers in the breath that could be…
From the American Psychological Association press release via MedicalXpress: Praising children, especially those with low self-esteem, for their personal qualities rather than their efforts may make them feel more ashamed when they fail, according to…