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Why do consumers participate in ‘green’ programs?

From the Michigan State University media release: From recycling to reusing hotel towels, consumers who participate in a company’s “green” program are more satisfied with its service, finds a new study co-led by a Michigan State… 

Altruism is favored by chance

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From the University of Bath media release: Why do we feel good about giving to charity when there is no direct benefit to ourselves, and feel bad about cheating the system? Mathematicians may have found an…