Skip to content

Study examines how the brain works on autopilot

  • by

From the Brandeis University press release via MedicalXpress: Have you ever driven to work so deep in thought that you arrive safely yet can’t recall the drive itself?  And if so, what part of  “you”… 

Study examines the unconscious direction of consumer gaze

  • by

From the Concordia University press release: Rows of new toys, endless racks of sweaters on clothing store shelves, long lines of books arranged in the bestsellers section at the bookstore. From mall displays to boutique… 

Study suggests simple scent can increase retail sales

  • by

From the Washington State University press release via EurekAlert!: Scientists and business people have known for decades that certain scents—pine boughs at Christmas, baked cookies in a house for sale—can get customers in the buying… 

Study suggests brain waves encode rules for behaviour

  • by

From the MIT press release by Anne Trafton via EurekAlert!: One of the biggest puzzles in neuroscience is how our brains encode thoughts, such as perceptions and memories, at the cellular level. Some evidence suggests… 

Study examines brain activity during trance state

  • by

From the Thomas Jefferson University press release via EurekAlert!: Researchers at Thomas Jefferson University and the University of Sao Paulo in Brazil analyzed the cerebral blood flow (CBF) of Brazilian mediums during the practice of… 

Study suggests the subconscious may anticipate future events

  • by

From the Northwestern University press release via EurekAlert!: Wouldn’t it be amazing if our bodies prepared us for future events that could be very important to us, even if there’s no clue about what those… 

Study examines how the brain processes visual illusions

  • by

From the University of Sydney via MedicalXPress: Researchers at the University of Sydney have thrown new light on the tricks the brain plays as it struggles to make sense of the visual and other sensory…