Tag: dominance

When hoping to be seen as powerful, consumers prefer wider faces on watches, cars

From the University of Kansas press release: People are typically averse to wider human faces because they elicit fears of being dominated. However, consumers might like wider faces on some products… Read more »

Study suggests babies can pick up on and respond to social dominance

From the University of Washington press release: The charismatic colleague, the natural leader, the life of the party — all are personal qualities that adults recognize instinctively. These socially dominant types,… Read more »

Vocal signals reveal intent to dominate or submit, study finds

From the University of Illinois at Urbana-Champaign media release: You may not win friends, but a new study finds that you can influence people simply by lowering the pitch of your… Read more »