From the University of Illinois at Urbana-Champaign, News Bureau press release: In almost all successful advertising campaigns, an appeal to emotion sparks a call-to-action that motivates viewers to become consumers. But according to research from…
From the Ohio State University press release: People may cheer the demise of evil villains in fiction, but the deaths we most remember are the meaningful and sad endings of the characters we loved, research…
From the Ruhr-University Bochum press release: Contrary to previous assumptions, visual short-term memory is not merely based on one kind of information about an object, such as only its colour or only its name. Rather,…
From the UT Southwestern Medical Center press release: Two studies led by UT Southwestern researchers shed new light on how the brain encodes time and place into memories. The findings, published recently in PNAS and Science, not only…
From the University of Rochester Medical Center press release: While the broad architecture and organization of the human brain is universal, new research shows how the differences between how people reimagine common scenarios can be…
From the Ruhr-University Bochum press release: Contrary to previous assumptions, visual short-term memory is not merely based on one kind of information about an object, such as only its colour or only its name. Rather,…
From the Association for Psychological Science press release: Scientists studying the complex relationship between aging and memory have found that in a controlled experiment, people can remember the details about past events with a surprising…
From the University of New South Wales press release: While in Paris in the 1990s, Georgie briefly watched a professional photographer taking pictures of kids playing in a small park near Les Halles and thought…
From the Harvard Medical School press release: At a glance: Study in mice reveals how memory neurons reorganize after new experiences Researchers identify genes neurons use to rewire inputs received from other neurons This allows…
From the Elsevier press release: Sleep is crucial for consolidating our memories, and sleep deprivation has long been known to interfere with learning and memory. Now a new study shows that getting only half a night’s sleep…