From the Ohio State University press release: Scientists using eye-tracking technology have found that what we look at helps guide our decisions when faced with two visible choices, such as snack food options. But it…
From the Cold Spring Harbor Laboratory press release: How is it that a sound can send a chill down your spine? By observing individual brain cells of mice, scientists at Cold Spring Harbor Laboratory (CSHL)…
From the Association for Psychological Science press release: Exploring objects through touch can generate detailed, durable memories for those objects, even when we don’t intend to memorize the object’s details, according to findings published in Psychological…
From the Penn State press release: Color can impact the taste of food, and our experiences and expectations can affect how we taste food, according to Penn State researchers, who suggest this may have implications…
From the University of British Columbia press release: The blinking lights and exciting jingles in casinos may encourage risky decision-making and potentially promote problem gambling behaviour, suggests new research from the University of British Columbia.…
From the Society for Neuroscience press release: Sweet and bitter flavors are identified as soon as they are tasted, according to human neural and behavioral data published in eNeuro. The study provides new insight into how…
From the Cornell University press release: Humans not only relish the sweet, savory and saltiness of foods, but they are influenced by the environment in which they eat. Cornell University food scientists used virtual reality…
From the McGill University press release: People who have better spatial memory are also better at identifying odors, according to a study published this week in Nature Communications. The study builds on a recent theory that…
From the University of Nottingham press release: Even with an acute sense of hearing adults don’t always pick up exactly what someone has said. That’s because from childhood to adulthood we rely on vision to…
From the University of Toronto press release: Neurobiologists at the University of Toronto have identified a mechanism that allows the brain to recreate vivid sensory experiences from memory, shedding light on how sensory-rich memories are…