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Study examines the unconscious direction of consumer gaze

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From the Concordia University press release: Rows of new toys, endless racks of sweaters on clothing store shelves, long lines of books arranged in the bestsellers section at the bookstore. From mall displays to boutique… 

Study suggests the subconscious may anticipate future events

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From the Northwestern University press release via EurekAlert!: Wouldn’t it be amazing if our bodies prepared us for future events that could be very important to us, even if there’s no clue about what those… 

Study points to influence of subconscious on human fear

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From the University of Exeter press release via MedicalXPress: The human subconscious has a bigger impact than previously thought on how we respond to danger, according to research led by the University of Exeter. The…