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Study examines how word-of-mouth can affect experiences

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From the University of Alberta press release via EurekAlert!: Sarah Moore says that if you want your memorable family resort vacation to stay memorable, move away from the keyboard. Seriously. Moore researches how word-of-mouth stories… 

Study looks at effect of peer influence on adolescent drinking

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From the Radboud University Nijmegen press release via EurekAlert!: Drinking during adolescence has both short- and long-term negative health consequences. Prior research has shown that peer influence is one of the most important predictors of…