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Study examines how parts of brain battle for attention

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From the University of Florida press release via MedicalXpress: We’ve all been there: You’re at work deeply immersed in a project when suddenly you start thinking about your weekend plans. It happens because behind the… 

Study suggests billboards emotionally distract drivers

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From the University of Alberta press release via ScienceDaily: There’s a billboard up ahead, a roadside sign full of language and imagery. Next stop: the emotionally distracted zone. One University of Alberta researcher has discovered…