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Study looks at effect of capital on entrepreneurial success

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From the Norwegian School of Economics press release: Too much wealth makes entrepreneurs fat and content. In a new study of Norwegian entrepreneurs, researchers find that profits increase most for the entrepreneurs with least capital.… 

Study suggests self-service and customisation can engage customers

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From the BI Norwegian Business School press release: Self-service and customisation make your customers want to take part in producing goods and services. They are more appreciative of services they have personally participated in producing.… 

Study looks at what makes consumers loyal to brands

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From the University of Chicago Press Journals press release via EurekAlert!: What makes consumers choose certain products over others? A new study in the Journal of Consumer Research helps explain why consumers change their minds…