Tag: shopping

Study suggests people typically overestimate what others are willing to pay for products

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From the University of Chicago Press Journals via EurekAlert!: Compared to what they would pay themselves, most consumers overestimate what others are willing to pay for products, according to a… Read more »

Study looks at why stating an intention makes consumers more likely to buy their preferred brands

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From the University of Chicago Press Journals via EurekAlert!: If you say you’re going to buy something, you’re more likely to do it. But why is that? According to a… Read more »