From the Society for Consumer Psychology press release: Imagine a parent who is shopping and has a few moments to spare before heading home. If the parent has both a son… Read more »
From the Association for Psychological Science press release: People rated images containing positive content as fading more smoothly compared with neutral and negative images, even when they faded at the same… Read more »
From the Society for Consumer Psychology press release: While it may seem like a given that people judge others by the brand of clothes they wear, the cars they drive… Read more »
From the University of Western Ontario press release: It has long puzzled fundraisers why, in any appeal, some people will eagerly jump in with the throng while others equally passionate about… Read more »
From the University of Arkansas, Fayetteville press release: Many retailers employ discounts to attract customers, but it can be difficult for businesses to know what effect these discounts have on overall… Read more »
From the University of Cambridge press release: Footballers in flashy cars, City workers in Armani suits, reality TV celebrities sipping expensive champagne while sitting in hot tubs: what drives people to… Read more »
From the Journal of Retailing at New York University press release: If a store is crowded, people tend to buy more if the sound system is playing a fast-paced song rather… Read more »
From the Michigan State University press release: Good news for novice salespeople worried about becoming successful: Expressing your gratitude to customers by going above and beyond your job description may be… Read more »
From the Association for Psychological Science press release: When we’re trying to decide which cell phone case to buy or which hotel room to book, we often rely on the ratings… Read more »
From the Queensland University of Technology press release: People who see animals as people and assign human traits to non-human objects are more likely to travel to destinations that are presented… Read more »
