From the University of Michigan press release: The mouth-watering aroma of juicy burgers and crispy fries, and the eye-catching menu signs with delicious food pictures can tempt many hungry patrons… Read more »
From the Drexel University press release: When healthier food, like vegetables and dairy products, is pricier compared to unhealthy items, like salty snacks and sugary sweets, Americans are significantly less… Read more »
From the New York University press release: The value of the products we encounter influences how much we’ll subsequently pay for other items, new neuroscience research has found. The results… Read more »
From the Case Western Reserve University press release: The relationship between desire and attention was long thought to only work in one direction: When a person desires something, they focus… Read more »
From the University of Notre Dame press release: Businesses that have attracted lots of positive media coverage and are also affiliated with high-status venture capitalists or underwriters may seem like… Read more »
From the Michigan State University press release: The traditional pairing of wine and food too often misses the mark — leaving people confused and intimidated — and should be scrapped… Read more »
From the University of East Anglia press release: Energy companies in the UK are using specific branding approaches instead of product innovation to keep customers, according to new research from the… Read more »
From the University of Georgia press release: How much positive feedback travelers think they’ll get on social media can predict whether they intend to visit a tourism destination, a new University… Read more »
From the University of Delaware press release: When customers walk down aisles of grocery stores, they are inundated with labels such as organic, fair-trade and cage free, just to name a… Read more »
From the University of Texas at Dallas press release: When making important purchase decisions, consumers often consult multiple sources of information. A new study from The University of Texas at Dallas… Read more »
