From the Journal of Retailing at New York University press release: In “See How Much We’ve Sold Already! Effects of Displaying Sales and Stock Level Information on Consumers’ Online Product Choices,” Marketing Professors Yongfu He…
From the University of Notre Dame press release: Online social networking has revolutionized the way people communicate and interact with one another, despite idiosyncrasies we all love to hate — think top-10 lists of the…
From the University of Michigan press release: The mouth-watering aroma of juicy burgers and crispy fries, and the eye-catching menu signs with delicious food pictures can tempt many hungry patrons to stop at fast-food restaurants.…
From the New York University press release: The value of the products we encounter influences how much we’ll subsequently pay for other items, new neuroscience research has found. The results point to a previously undetected…
From the University of Freiburg press release: Just how it works is not known — but human beings have an internal clock which enables us to perceive and estimate periods of time subconsciously. A research…
From the Case Western Reserve University press release: The relationship between desire and attention was long thought to only work in one direction: When a person desires something, they focus their attention on it. Now,…
From the University of Notre Dame press release: Businesses that have attracted lots of positive media coverage and are also affiliated with high-status venture capitalists or underwriters may seem like poster children for corporate success.…
From the Michigan State University press release: The traditional pairing of wine and food too often misses the mark — leaving people confused and intimidated — and should be scrapped in favor of a more…
From the University of East Anglia press release: Energy companies in the UK are using specific branding approaches instead of product innovation to keep customers, according to new research from the University of East Anglia (UEA).…
From the University of Technology Sydney press release: One the most comprehensive pieces of research into the impact of displaying calories on menus reveals it not only influences consumers to make lower calorie choices but…