From the University of Kansas press release: The Liberty Mutual commercial mentions naming your car Brad and considering him part of your family. It’s easy to try to carry on a conversation with Siri on…
From the European Commission, Joint Research Centre (JRC) media release: Small changes in the website design of online shops could significantly reduce the risk of incompatible purchases by customers, concludes a recent JRC study published…
From the Society for Consumer Psychology media release: Have you ever felt jealous about the attention your romantic partner was giving to someone else? Perhaps your significant other seems to be enjoying a conversation with someone…
From the American Association for the Advancement of Science media release: A new model is allowing scientists to explore how changing an individual’s certainty in the belief on the truth of one statement leads to changes…
From the Purdue University media release: New research in game theory shows that people are naturally predisposed to over-use “common-pool resources” such as transportation systems and fisheries even if it risks failure of the system, to…
From the Michigan State University media release: From recycling to reusing hotel towels, consumers who participate in a company’s “green” program are more satisfied with its service, finds a new study co-led by a Michigan State…
From the University of Liverpool media release: New research by University of Liverpool health expert Dr Emma Boyland has confirmed that unhealthy food advertising does increase food intake in children. Researchers, led by Dr Boyland from…
From the Concordia University press release via EurekAlert!: From Brad Pitt fighting zombies to Superman falling for Lois Lane, summer blockbuster season is upon us. But while Hollywood keeps trotting out new movies for the…
From the Kingston University press release via ScienceDaily: A simple smile and a friendly greeting can make customers feel much more loyal towards small independent companies, according to new Kingston University research. The study, which…
From the University of Chicago Press Journals press release via EurekAlert!: Consumers are more likely to pursue goals when they are ambitious yet flexible, according to a new study in the Journal of Consumer Research.…