From the Lancaster University press release: People are increasingly turning to commercial settings as outlets for their emotions, confronting problems, grief and feelings. It is well understood that consumers seek… Read more »
From the University of Sydney press release: Economists from the University of Sydney and the University of Technology Sydney (UTS) have co-authored a new study that challenges conventional thinking about… Read more »
From the Grand Valley State University press release: More and more companies are using Augmented Reality Marketing to interact with customers. Augmented Reality Marketing is a strategic concept that uses… Read more »
From the University of Surrey press release: During this unique study an international team of researchers led by the University of Surrey investigated whether consumers in the United Kingdom, Slovenia,… Read more »
From the University of Göttingen press release: More and more products carry ethical labels such as fair-trade or organic, which consumers usually view positively. Nevertheless, the sales figures of these… Read more »
From the University of British Columbia – Sauder School of Business press release: A recent study from the UBC Sauder School of Business found that sleepier consumers reach for more… Read more »
From the UC Riverside press release: Nostalgia for events experienced by members of your own group can make you prefer domestic products over foreign ones, concludes the first systematic investigation… Read more »
From the University of Illinois at Urbana-Champaign press release: Paying for a cup of coffee with a smartphone instead of a credit card is gaining prominence among consumers — and… Read more »
From the University of California – Riverside press release: Markdown retailers can survive the entry of an everyday low price retailer into a highly competitive market by manipulating price, product… Read more »
From the University of Arizona press release: It has been dubbed the “retail apocalypse” — the widespread shuttering of brick-and-mortar stores across America in the wake of online shopping’s skyrocketing… Read more »
